Good Measure Color

Color, made useful.

Professional analysis tells you your season. Everything else here helps you live in it.

Start free

Explore the twelve seasons

Season by season: what defines it, the makeup that suits it, and a clean makeup collection for each one.

See all twelve ↓

Coming soon

Color Compass

For anyone who already knows their season and wants their complete palette in their pocket wherever they shop.

What it will be

How color analysis works →

The twelve seasons

Free to browse

Spring

Light Spring

Warm, airy, fresh

Warm Spring

Also called True Spring

Warm, clear, lively

Bright Spring

Also called Clear Spring

Vivid, clear, high-energy

Summer

Light Summer

Cool, light, softly luminous

Cool Summer

Also called True Summer

Cool, soft, blue-based

Soft Summer

Also called Muted Summer

Muted, cool-neutral, gentle

Autumn

Soft Autumn

Also called Muted Autumn

Muted, warm-neutral, earthy

Warm Autumn

Also called True Autumn

Warm, rich, golden

Dark Autumn

Also called Deep Autumn

Deep, warm, saturated

Winter

Dark Winter

Also called Deep Winter

Deep, cool, high-contrast

Cool Winter

Also called True Winter

Cool, clear, icy

Bright Winter

Also called Clear Winter

Vivid, cool, electric

The strips above are an illustrative mood for each season, not a complete palette. Full palettes live in your personal guide — and, one day, in Color Compass.

The Color Edit

Makeup by season